DANTE – Goods And Bads – create objects, products, editions with qualities above and beyond the substantial; associative qualities: emotions, habits, memories, tastes, aversions, the good, the bad, never the ugly.
BRAND NEW WORLD SALON SAYS: “MAKE LOVE, NOT WORK!”
Brand New World Salon is the newly opened boutique contemporary platform to experience design thinking in Zürich. It will change the way people think about and engage with design. It will make design magical and metamorphic. In the “MAKE LOVE!” Program part its mission is to promote collectible design objects that will constantly grow in value. This is why the current inaugural exhibition at the Brand New World Salon presents the world famous DimoreStudio from Milan, for the first time in Switzerland.
The “NOT WORK!” program showcases people, projects and ideas that will change the world’s understanding of design, which is why Brand New World Salon shows another Swiss premiere at Neue Räume 2017 – DANTE – Goods And Bads. This exhibition will be consequently showed at the Brand New World Salon in Zürich’s Dufourstrasse 169.
WELCOME TO YOUR OWN BRAND NEW WORLD!